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Talk is cheap.

PR for brands that are tired of explaining themselves.

Architectural blueprint with a pen in the foreground and a detailed miniature model of modern buildings with trees in the background, featuring the BBC Breakfast logo and headline about cowboy builders and licensing to end a £14 billion rip-off, with the Federation of Master Builders logo in the corner.
Close-up of a smiling man with short curly hair, dressed in a light blue shirt and dark blue blazer, standing outdoors with blurred greenery in the background, overlaid with text about entrepreneurship, purpose-led brands, and impact-driven business.
Woman wearing a patterned headscarf and yellow long-sleeve shirt cooking with a pot on a stove, with two colorful cooking bags stacked in the background; Forbes logo and text about a simple cooking bag making more than dinner, and a Wonderbag logo with the tagline 'a recipe for change.'
Red digital stock market display with the headline 'Buyout funds close in on blue-chip takeovers as listings lose luster,' Bloomberg logo in top left, and Trachet Value Realization logo in bottom right.
Close-up of a smiling man with short dark hair and a beard, wearing a black shirt, against a plain background, with overlaid text from The Telegraph reading: Boxing, Strength, Conditioning, and a quote saying, 'I was taught how to throw a punch by Mohammed Ali.'
Financial Times logo on a dark blue background with falling binary code and text about start-ups using AI-generated code to increase revenue while slightly growing staff numbers.
A smiling woman in a red coat holding a bottle of wine and a red patterned bag stands in the foreground, while another woman in a green dress opens a door in the background, with the headline 'Taking dinner to your hosts? Here’s how to cook it in the boot of your car' and branding for Wonderbag.
Three young men in dark suits and white shirts sitting side by side against a backdrop of a large ocean wave, with the Forbes logo above and text about young private equity founders and Tioopo Capital below.
Portrait of Claire Trachet, CEO and founder of Trachet, wearing a black blazer over a white shirt, standing outdoors with a blurred warm-toned background, featured on Forbes cover with headline about boosting startup funding chances in Series C.
Black and white photo of a man with short hair and light facial hair, smiling slightly and looking to the left, wearing a buttoned shirt, with text overlay reading 'THE TIMES' at the top and 'LOSING AN ELECTION TO THE SNP TAUGHT ME HOW TO BUILD COMMUNITY' below, and an orange circular logo with the word 'unrest' at the bottom right corner.
Portrait of a man wearing a black suit, white shirt, and black tie, with Sky News logo above. Text highlights an exclusive interview with Cyril Aboujaoude on the future of UK markets and discusses Wise's move to the U.S. and its impact on British business. A banner at the bottom reads: Business Live, Co-founder, Tioopo Capital, Cyril Aboujaoude.
Close-up of a woman with short blonde hair speaking in a Bloomberg interview, with text about private equity, venture capital, market outlook, and investment landscape topics.
Close-up of a muscular boxer in a fighting stance wearing black gloves and shorts with the name Dynamite, with text reading 'Daniel Dubois... 4.0? Inside the latest comeback from an unpredictable star' and The Independent logo at the top.
Man wearing headphones reclines on a modern wooden lounge chair with a black cushion and a fitness device nearby, set against an architectural background with arched doorways. Text reads: Financial Times, ALVICA, and How to Spend It: Great Fitness Gadgets 2025.
A mechanic in a dark blue coverall and blue gloves working on a car engine inside a garage, featured with The Times logo and quote 'I'm championing good mechanics and kicking bad ones to the kerb' along with the ClickMechanic logo in the bottom right.
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Portrait of Claire Trachet, CEO and founder of Trachet, wearing a black blazer over a white shirt, standing outdoors with a blurred warm-toned background, featured on Forbes cover with headline about boosting startup funding chances in Series C.
Portrait of a man wearing a black suit, white shirt, and black tie, with Sky News logo above. Text highlights an exclusive interview with Cyril Aboujaoude on the future of UK markets and discusses Wise's move to the U.S. and its impact on British business. A banner at the bottom reads: Business Live, Co-founder, Tioopo Capital, Cyril Aboujaoude.
Black and white photo of a man with short hair and light facial hair, smiling slightly and looking to the left, wearing a buttoned shirt, with text overlay reading 'THE TIMES' at the top and 'LOSING AN ELECTION TO THE SNP TAUGHT ME HOW TO BUILD COMMUNITY' below, and an orange circular logo with the word 'unrest' at the bottom right corner.
Close-up of a woman with short blonde hair speaking in a Bloomberg interview, with text about private equity, venture capital, market outlook, and investment landscape topics.
Close-up of a muscular boxer in a fighting stance wearing black gloves and shorts with the name Dynamite, with text reading 'Daniel Dubois... 4.0? Inside the latest comeback from an unpredictable star' and The Independent logo at the top.
Man wearing headphones reclines on a modern wooden lounge chair with a black cushion and a fitness device nearby, set against an architectural background with arched doorways. Text reads: Financial Times, ALVICA, and How to Spend It: Great Fitness Gadgets 2025.
A mechanic in a dark blue coverall and blue gloves working on a car engine inside a garage, featured with The Times logo and quote 'I'm championing good mechanics and kicking bad ones to the kerb' along with the ClickMechanic logo in the bottom right.
Architectural blueprint on a table with a pen and scale model of modern houses in the background, overlaid with text about cowboy builders and a potential licence to build stopping a £14 billion rip-off, and logos for BBC Breakfast and the Federation of Master Builders.
Cover of Entrepreneur magazine featuring a smiling man with curly dark hair wearing a gray blazer and light blue shirt, with greenery in the background. Headlines include: 'Impact That Drives Profit,' 'Entrepreneur Insight: Why purpose-led brands can outperform,' 'Beyond Greenwashing: Building impact into the business model,' 'Why solving real problems can create stronger companies,' and 'The Business of Impact: Where purpose meets commercial performance' with mentions of consumer trust, impact investing, purpose-led growth, and building better businesses.
Woman in a patterned headscarf and yellow top cooking with a metal pot on a stove, next to colorful patterned cushions, with Forbes logo and text about a simple cooking bag making more than dinner, plus the Wonderbag logo.
Red digital stock market display with the headline 'Buyout funds close in on blue-chip takeovers as listings lose luster,' Bloomberg logo in top left, and Trachet Value Realization logo in bottom right.
Close-up of a smiling man with short dark hair and a beard, wearing a black shirt, against a plain background, with overlaid text from The Telegraph reading: Boxing, Strength, Conditioning, and a quote saying, 'I was taught how to throw a punch by Mohammed Ali.'
Financial Times logo on a dark blue background with falling binary code and text about start-ups using AI-generated code to increase revenue while slightly growing staff numbers.
A smiling woman in a red coat holding a bottle of wine and a red patterned bag stands in the foreground, while another woman in a green dress opens a door in the background, with the headline 'Taking dinner to your hosts? Here’s how to cook it in the boot of your car' and branding for Wonderbag.
Three young men in dark suits and white shirts sitting side by side against a backdrop of a large ocean wave, with the Forbes logo above and text about young private equity founders and Tioopo Capital below.
Star Image Decorative

We deliver tier-one coverage that creates trust, accelerates growth and brings investors to the table.

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Financial Times logo with the letters FT in a peach-colored square followed by the words Financial Times in black serif font on a white background.
Black silhouette of a classic television set with antennas on top, centered on a white background.
ITV logo with lowercase letters i and t in blue and black, and v in pink and yellow.
Black-and-white cartoon of a person with a short quirky haircut and glasses smiling with closed eyes.
The Guardian logo in black serif font on a transparent background.
The word "sifted" in bold pink letters over a pink grid background with backslashes before and after the word at each side.
The Times logo featuring the words 'THE TIMES' in uppercase serif letters with a detailed emblem of a lion and a unicorn between the words.
Three black squares each containing a single uppercase letter: B, B, and C, arranged in a horizontal row.
The Telegraph logo in blackletter font.
TechCrunch logo with letters 'TC' in bold green followed by the word 'TechCrunch' where 'Tech' is in green and 'Crunch' in black.
Our promise to you...
et al. was born from the belief that the traditional agency model is broken. Too often, clients find their accounts under-resourced and their press coverage lacking.

We’re here to change that, bringing big-agency expertise with a boutique approach, we don’t surrender quality for quantity. Your brand comes first, always.

No justification KPIs, no nonsense - we strive to exclusively secure tier-one national and international coverage. Our team has a combined:
1K+
national Articles placed
15
Years of experience
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trusted by:
Logo with stylized letters T and 1 above the word TRACHET and the phrase VALUE REALIZATION below it in uppercase letters.Datamatics Business Solutions logo featuring a stylized 'D' symbol to the left of the company name in bold text, with 'Business Solutions' in smaller text below.ClickMechanic logo with an abstract location pin icon to the left of the text.Logo of Tiqopo Capital featuring a stylized curved shape inside a square followed by the company name in lowercase letters.Logo featuring a stylized white circular shape with a central vertical ellipse and radiating segments above the word 'unrest' in lowercase gray letters.Logo of the Federation of Master Builders featuring a house-shaped icon with 'Est. 1941' inside, next to bold text 'FEDERATION OF MASTER BUILDERS'.Logo with the text 'SaidA's KiTCHEN' in a playful, hand-drawn style with varying capitalization and a small decorative element above the letter A.White logo with a pixelated square design on the left and bold uppercase text SAPORO next to it, with smaller text below that reads ORDER IN CHAOS, all on a black background.Abstract white shapes arranged in a grid on a black background, resembling stylized human figures and arrows or speech bubbles.Logo with the word 'ALVICA' in white capital letters on a black background.The word 'wonderbag.' in lowercase white letters on a black background.Rocapine wordmark in white serif font on transparent background.Logo displaying the word 'Agriodor' in stylized white letters on a black background.Rippling company logo with three stylized curved lines on the left and the word 'RIPPLING' in uppercase letters to the right.Bluedot logo with the text 'Backed by Google for Startups' underneath.
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WE’RE NOT JUST COMMS CONSULTANTS, WE’RE STRATEGISTS THAT EXECUTE.

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Et All LogoAbout Us
Over 15 years experience. Thousands of articles placed. Countless crises averted. We know journalists and journalists know us.
Star Image Decorative

PR THAT'S CREATIVE AND PROACTIVE FOR GROWTH, BUT FIERCELY REACTIVE FOR REPUTATION

Star Image Decorative
Let’s Start the Conversation!
Ready to take your brand to the next level or just exploring what’s possible? Either way, we’re here for it. Book a free consultation by sending us a message now.
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